After finishing this brief, I felt that I had designed something that could potentially be used for inspiration of another project in the near future. As I enjoy designing commercially driven projects, with public audiences in mind, this project was ideal for my portfolio and my practice. Similarly to the signature brief found on BriefBox, this brief was limiting in its time frame and made the design process more demanding as a result. I think that the overall aim of this was to improve my ability to work quickly and under a time constraint, as I would be required to design quickly if I were working as a freelance designer or at a design agency.
One thing that I particularly found useful from this brief, was the visual research before the design process began. Seeing other interpretations of a challenge such as this gave me the chance to consider how other people might interpret a design. This then led me to consider the audience the project might be designing for, and how contemporary graphic design would play a part in communicating key ideas in an appropriate manner. As a result, I can now add another logo/website brief to my portfolio and refer back to the concept, as well as the process in the future.
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