Thursday, 26 October 2017

Studio Brief 2 - Type considerations

As the first idea was to create an interface app that works like a card game, the obvious option was to look for a typeface that would work on playing cards. To find this, looking at the different styles of type used in playing cards and trading cards was necessary. By using a style found in popular card games, the audience could become aware of the connection between the politics and the idea of it being played as a game. Making the app as a game also helps to engage the target audience who are likely to have an interest in games.

By designing the interface as an app, the audience can be targeted through the platforms that they are most likely to use. An app is a more convenient way for those who may be curious of politics, but are not familiar, to access the information when it best suits them. This way the app also provides confidentiality to the audience engaging with it, meaning they can decide on a political position without having to express it to others.

playing cards typeface

Card Characters
Classic style, serif typeface.



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