Outcome
As a result of the development stage, it was possible to gain feedback from peers on which design would work best for the poster and the format that the poster should be, in order to reflect the theme of the exhibition. The majority of the feedback received during the final critique, showed that the design which centred the text within the rule of thirds worked well. However, an alternative way that this could have been approach would be through the use of either a hierarchal grid or a column grid, as they would have provided similar results in terms of the positioning of the text and drawing the attention of the viewer to certain aspects, like the photograph in the background. Another way that the design could have been approached would be by filling the background with close-up shots of the paper folding technique and then applying the text along the patterns and curves in the image. This would have further demonstrated the theme of the exhibition as well as attracting the audience's attention to the patterns on the poster. In terms of the stock that the poster could have been printed on, the best option that was suggested was to use waterproof vinyl. This would be suitable, considering the context in which it would be communicating, as many exhibition posters are likely to be seen outside their galleries or in public places. They are also likely to use this particular material as it is durable to the weather, should the poster be placed in a public area.
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