OUGD603 - Creative Convos - Social Media Development

Once the developed logotypes and layout had been approved, we then assigned the social media tasks to Mike and George. They then added the images of each speaker to the social media posts and changed the colour to halftone. This would mimic the halftone found in the original poster style, while showing viewers who will be attending.

We all agreed that the best option to use for promoting the event would be through Instagram. This was because it would focus primarily on image based promotion and we would be able to document the event as it is happening, through the use of Instagram stories or live video feeds. We also agreed after trying several colours that the best option would be to keep the colour scheme minimal and only use Cyan and Magenta. This would allow us to alternate between colours each day of the event, while maintaining the blue identity that had originally been proposed.