OUGD603 - Creative Convos Printed Promotion

Promoting the event in physical form meant printing off different promotional pieces of material, including schedules for each day, branding stickers for the rooms and name badges for participants of the workshop.

We assigned a number of different roles for this stage in the development, which would best suit the practice of each individual. Therefore, as Jasmine and Megan were most interesting in the physical production of the project we gave them the option to create the schedule of the event and other posters.

Here are several examples of the schedule, which would be made using a vinyl sticker and placed near the entrance of the speakers' room.

After discussion with the group, Jasmine proposed several examples of how the name badges could be made as stickers. Here are examples of each of these, based on the style of the logotype speech bubble. Overall, we felt that the most appropriate was the top left option as it would show consistency of the campaign when using the same style speech bubble. We found this to be the best option because it also allowed the speakers and participants to write their own names within the stickers and interact in some way with the campaign's branding.