Design Process - Wayfinding System Photographs

From the research gathered about the Corn Exchange, I began taking my own photographs of the building, inside and out. This way, certain aspects of the photos could act as clues during the development stages, as the idea was to create a series of posters that lead the audience to the location of the venue in a treasure hunt style. The next step would be to create the posters that can be displayed in areas of leeds and use inspiration from the artists and DJ's associated with the 90s aesthetic. Through this subjectivity, the poster designs will begin to attract a certain type of audience who may be familiar with the aesthetic and the 90s music. Hopefully, if the aesthetic works well in the designs it can target the intended audience. This audience is likely to be people in their early 20's or people who experienced original 90s events such as this.