Friday, 13 January 2017

Design Process - Wayfinding System Initial Ideas

To start of the designs for the posters I first began trying out different ways that photographs could be incorporated into the posters. One way that this could be done was through the use of pictograms and quick sketches of the Corn Exchange and other sites in Leeds. Through this, it made the imagery less obvious of the location intended for the posters. However, I felt that by including the designs, it may go against the aesthetic that was intended.

These pictograms were representations of the clock above the Corn Exchange. The more developed designs include the time of the event shown by the dials on the clock, as a hidden message for the audience.







Taking inspiration from my chosen artists I also began production on the initial ideas that would form the basis of each poster design. This meant analysing the style and colour schemes used by these artists, to gather an understanding of their practice.



The other initial idea that came about was to combine elements of the two artist inspirations and add the pictograms over the top to see what the posters would look like. However, when this idea was presented to the group, it wasn’t as favourable an idea as the other designs that had been created. 








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