To begin studio brief 4, we devised a series of ideas that would relate to our time on the course. One way that we did this was by reflecting on our mid-year starter activities during personal perfessional practice. During the module, we came up with ways of dealing with stress at university. Therefore, as this activity was one of the highlight for all the memebers of our group, we decided that our project would be based around university and stress.
The idea for the project was to create something that would allow the new undergraduate students of 2017 to understand the situations that they may come across while on the graphic design course. This includes, what they can expect from the subject as well as what life can be like at university.
To begin the research into the project we started by looking at things that help us to de-stress or things that help us to avoid stressful situations. This includes reading, listening to music, pleasing images or sounds, inspirational quotes, interactivity, colouring, social media and TV. These areas could then be divided and researched by members of the group to gather the initial ideas.
When searching for evidence of pleasing images and videos, one popular trend on social media was the use of calligraphy on Instagram. The videos show satisfying brush strokes of the calligraphy being made. As this is something that can relate to graphic design, the idea to explore calligraphy of our own was one option.
Another option was to create internet memes, as these were another popular feature of social media and in particular students of a similar age group. The idea here would be to create several internet memes and set them up on a social media account for the students to see. The memes would also relate to the stressful situations that people find themselves in while at university.
The last idea that was contemplated was to create an interactive colouring book, similar to a children's book, but made with humorous content and intended for undergraduate students at an art college. As a group we felt that this idea would be the best to pursue as their were many possibilities in the way a colouring book could be interpreted and visualised for this purpose. Therefore the group consulted other peers for feedback of our ideas during group critique on ways that the book could be approached visually.
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