Tuesday, 20 February 2018

OUGD502 - SB2 - PPP Presentation research

After assigning roles within the group, it was then possible to focus a certain area of the research for the presentation. By looking at trails and the design behind them, it would be easier to understand ways to approach the way finding system for Leeds Art University. Looking at the different ways in which trails are approached in terms of design, will provide insight into appropriate typeface and layout to use. Information through signage can be useful as it will be a quick way for the audience to interpret the way finding.

These examples of trail signs and arrows provide viewers with information as well as a sense of direction to follow. Creating signs that include directive instructions may mean creating several signs in a sequence. For example, one sign may tell the viewer to walk 5 miles north, to which they will find another sign that will point to the next location. This avoids confusion for the people on the trails and reassures them of their location within a vast space. In the same way, a sequence of signs within LAU could potentially be one way of approaching the system. The problem with this is the reliance on the viewers following the sequence correctly, without getting lost on the journey. As discussed with peers, the way this could be tackled would be by having an uninterrupted trail for the viewer to follow, starting at the entrance and guiding them to their destination.

Typeface

As shown in the examples, the best option for trail signs is to use sans serif font. This is best paired with rounded edges, making the sign feel more hand made and authentic with the environment. Using sans serif for the signs also improves legibility, making it understandable when read by all viewers. Some of the signs may also include an indicator, such as a north and south direction indicator. This will improve the navigation of the viewer, as they are likely to find these signs in wide open spaces, like conservation parks etc.
After finding several examples of rounded fonts, it was clear that they could potentially be used for a way finding system. More widely used typefaces that may be appropriate, would be the fonts used for roads, as they are used extensively across the UK. This includes Transport and well as Old Road Sign  that only apply to certain terrains, such as dirt tracks and infrequently used country roads.




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